getting my startup going, just wondering about the value of a blog.<p>obviously if we do it we'll <i>try</i> to make it good and keep it up to date (i.e. i realize there is no point making a blog with no posts). and i also realise that marketing the blog is a big part of it, not just making some posts, if there are any tips on marketing that would be great too!<p>i've also read conflicting arguments (mainly re:SEO) about doing it self hosted on a /blog vs. a tumblr blog, any thoughts?
You should ask yourself a few key questions:<p>1. If you're starting out do you have the time to do product dev AND a blog? Blogging can be very time intensive.<p>2. Is the blog part of your marketing or just a place to park notes about product releases?<p>3. If it's part of your marketing plan is a blog the best investment of your time and money? Does it give something to your audience?<p>4. Are you writing this blog, or is that the job of someone who is doing your content marketing?<p>I'd first figure the basics out then worry about hosting...