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Revenue / Browser on mibbit

65 点作者 mariorz将近 16 年前

10 条评论

patio11将近 16 年前
Are you perhaps seeing the effect of differential distribution of browsers across nations rather than differential distribution of user behavior across browsers? (Quick test: filter down to US traffic only, then look at the numbers again.)<p>If the US uses Firefox more than everybody else (plausible in my experience, but check your own numbers) then I'd expect Firefox would have markedly higher CPMs associated with it. Ditto Safari -- sure, somebody using Safari is probably "a Mac users ready to spend money, click on ads, etc.", but more importantly somebody using Safari is not Indian, Chinese, etc. (Picking big nations with low CPMs, not picking on anybody.)
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andrewl-hn将近 16 年前
Too bad, original blog doesn't accept comments without logging in. Anyway, here's my thought about Opera.<p>First of all, the default adblocker is available in default Opera installation. Right-click anywhere on the page and choose "Block content".<p>Second, Turbo doesn't cut adds. It blocks the initial loading of Flash/Silverlight content though. So if you go to Youtube you won't see the video. Insted you'll have to click on the video area so the browser know that this content is required. It will download the video dirreckly (not through Opera servers).<p>If your website uses Flash for ads you might be in trouble. But this Turbo feature is very new and only a small fraction of all Opera users run the 10th version with it.<p>I just went to mibbit to take a look around and it seems like the only ads you run are from Google. It's a safe bet in general case but sometimes it doesn't work well. Here's the thing: Opera is big (I mean huge) in Eastern Europe and chanses are most Opera-running visitors come from that region.<p>What is also special about Eastern Europe and former SU is that Google is nowhere near as popular as it's here not only in search but more importantly in advertising. About a year ago when I lived in Russia the two major players were Begun (banner ads) and Yandex (adsense-style text ads). Google made an attempt to purchase Begun but the deal was blocked by authorities.<p>What I suggest you is to try to alter between Google Ads and, for example, yandex ads, depending on where do you users come from. May be that could work better for you.
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pierrefar将近 16 年前
Interesting.<p>A good explanation IMHO is that mibbit is an app with a very techie audience and these people tend to use non-IE browsers and non-Windows OSes.<p>I like your explanation of valuing time and I know a lot of techies that use OSX as "unix without the hassle". A lot of them are web devs, which again fits with the mibbit having techie audience again.<p>Did you check for correlation between Safari and Mac? That is, is the fact that Safari scores tops because people use Macs? What is the revenue of a Safari/Windows and a Safari/OSX user?
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Erwin将近 16 年前
In Opera: right click anywhere. Select Block Content. Click on any annoying banner ads which tries to find a block pattern. No default filter like AdBlock, but pretty easy and a core element of the browser.<p>I'm an Opera user on Linux because I found it somewhat faster than Firefox back N years ago but I'm not sure I'm hanging on to Opera out of anything but loyalty and stubborness. Both Opera and Firefox (which is better at handling Gmail) bloat up to awful amounts of memory with time (why is Opera using 400 megabyte RSS now after 3 days?))
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jdfreefly将近 16 年前
"as you sort of imagine IE users as being less tech savvy, more 'used to' clicking on adverts etc."<p>IE users don't click on adds because they've been conditioned to think long and hard before clicking on anything in IE.<p>In fact...evolutionary principles state that IE users who are willing to click on any add they see have computers that are so horribly infested with nasty bits, they are unable to do anything useful on the internet.<p>They've been effectively removed from the internet gene pool...if such a thing exists.
trapper将近 16 年前
Just as an aside, does anyone else click on ads for great services like mibbit just to give some revenue to the site?
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ajuc将近 16 年前
Most people using adblock I know disable it on sites they visit frequently, if that sites has reasonable ads. So do I.<p>But when anything makes a new window, sound, or pop up without me wanting it, it means war. And adblock is for such pages.
Tichy将近 16 年前
"Apple users are good at generating revenue - they buy stuff"<p>Maybe Apple users are very prone to falling for advertising. That's why they are Apple user's after all :-)
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ralph将近 16 年前
So does that equate to roughly $1,114.91 of revenue for those 800,000 visits that were by the big six browsers you list?
tr3将近 16 年前
Interesting.<p>However, I was just about to enable javascript but then I read the message:<p><pre><code> Look. It's 2009. Each time you visit without javascript, another frog dies (It's automatic - wires from webserver to frog electricution chair. Took me 3 weeks to wire that). YOU are responsible. How does that make you feel? hmm? Save frogs. Enable javascript. </code></pre> I won't enable javascript.<p>Enabling javascript is about TRUST, not technology. And the basic problems with trust are the same whether it is 2009 or not.<p>I do <i>not</i> trust you!
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