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Facebook Is No Longer the Most Popular Social Network for Teens

84 点作者 cjdrake超过 11 年前

18 条评论

devindotcom超过 11 年前
It&#x27;s great that young people are diversifying in this way, but isn&#x27;t it a little apples to oranges? You don&#x27;t use Facebook to send disappearing images to each other, you don&#x27;t use Instagram to plan events or remind you of birthdays, and you don&#x27;t use Snapchat to share pictures of your cat with followers around the world. They&#x27;re very different things, yet they are all lumped into the category &quot;social network&quot; because you can make connections with people. By that standard, practically any online service or platform these days is a social network!<p>Still, it&#x27;s very significant that Facebook is not the go-to thing for lots of online connective tasks (even if they do own Instagram). People don&#x27;t want all their interactions to be on one platform for the same reason no one puts all their eggs in the same basket, and in addition, there are nicer baskets out there to try out!
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morgante超过 11 年前
To be clear, this doesn&#x27;t mean teens aren&#x27;t using Facebook. It just means they don&#x27;t call Facebook their &quot;most important&quot; social network. That&#x27;s a huge difference: more teens are likely still using Facebook than Twitter, they just don&#x27;t consider it their most important social network.<p>This means Facebook has essentially reached utility status, which is reflected anecdotally in my life. It&#x27;s replaced email for a generation. But that&#x27;s arguably a fine place for them to be: if you own the entire backbone of people&#x27;s communications, there&#x27;s a lot of money to be made in that. You&#x27;ll find a lot more teens who use Facebook but not Twitter than the inverse.<p>To put it another way, if asked I&#x27;d say Hacker News is &quot;more important&quot; to me than Google Search. But Google definitely makes a lot more (potential) money off me.
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tankbot超过 11 年前
Um, since Instagram <i>is</i> Facebook, by my estimate Facebook owns 46% of that graph and is still most popular by a long-shot.
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skwirl超过 11 年前
The chart shows a huge jump in &quot;Other,&quot; from 4% to 17% in just six months. I wish they explained that. Vine?
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lchitnis超过 11 年前
Facebook is becoming more unpopular among other groups, as well. I am tempted to say that everyone is getting sick of Facebook. Many of my friends now have a love&#x2F;hate relationship with it, trying to make a higher quality experience by shaving down their friends&#x27; lists or just deleting their profile altogether. I feel Facebook burnout as well...it&#x27;s this thing I have to do compulsively, which offers no joy, yet it&#x27;s where everyone is, so I don&#x27;t really have a choice but to go there to keep in touch with everyone...and I think that is the general sentiment these days at least among my mid-30s peer group...many of whom don&#x27;t bother checking their page anymore...
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kunai超过 11 年前
Social networks: the best way to waste time ever invented in the history of history.<p>I never saw a need for any of them. Twitter had potential, but it got overrun by people who somehow felt the need to rant about their opinions on political decisions without being completely educated about any of them, by celebrities, by people who can&#x27;t spell, and by people who think that @messages are the perfect way to privately communicate on the internet.<p>I really don&#x27;t see Snapchat lasting for longer than a year. The others will stay around for a while, but then eventually fade into irrelevance... like all trends that don&#x27;t provide palpable services, e.g. Google et des autres fournisseurs de recherches.
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amplification超过 11 年前
I find Silicon Valley&#x27;s obsession with teens fascinating. Why is teen usage a benchmark for the health of a startup?<p>Do teenagers spend money online? Is there any research on that?
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ffrryuu超过 11 年前
That&#x27;s because all the parents are on it.
kbenson超过 11 年前
The other night at dinner my eleven year old daughter asked me &quot;What&#x27;s instagam?&quot; and then proceeded to ask if she could have an account because <i>all</i> her friends were on it. I told her no because I don&#x27;t like the idea of her on a social network yet (and it&#x27;s probably against their TOS anyway).<p>Truthfully, I don&#x27;t know why there isn&#x27;t a K-12 social network that has schools and teachers, and kids were grouped by class, and teachers could moderate all posts and (have the option to) see all messages (with a notice to the parties that it had been looked at). That would alleviate any concerns I had about inappropriate content, and online bullying (there&#x27;s a record, kids would be accountable for what was said), and provide immediate benefit to students and parents (who could maybe have accounts that were read-only for public discussions and their own children&#x27;s correspondence).<p>Edit: As numerous replies have pointed out, there apparently is one, edmodo.com. I guess it&#x27;s just not used around (or at least not in my district).
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frostmatthew超过 11 年前
Have teenagers ever been an important group for Facebook? It started for college students only, thus for the first few years the only <i>other</i> age group it could expand to were people who started using it in college and continued to do so as they got older. My assumption would be from there it spread to&#x2F;through friends and coworkers (most of which would be past their teens).
presty超过 11 年前
I find it a little bit hard to believe that tumblr is only 4% and that Google+ is 3%.<p>I highly doubt the veracity of these numbers.
ma2rten超过 11 年前
It seems as if Zuckerberg (fore)saw this trend. This explains why he paid such a hefty price for Instagram.
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baddox超过 11 年前
&gt; Twitter has overtaken Facebook as the social media network that is <i>most important</i> to teens, according to Piper Jaffray&#x27;s semi-annual teen market research report. Twitter is the new king of teens, with 26 percent naming it as their &quot;most important&quot; social site.<p>(emphasis mine)
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dschiptsov超过 11 年前
Yeah, yeah, IPO is coming, we know.
dboyd超过 11 年前
Tried to signup for facebook several times today and it kept asking for my phone number. I wonder if teens are less willing to go through that hassle.<p>Compare that to twitter&#x27;s new onboarding experience, which is (arguably) very well done.
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playhard超过 11 年前
It is true <a href="https://twitter.com/search?q=uses%20AND%20facebook&amp;src=typd&amp;f=realtime" rel="nofollow">https:&#x2F;&#x2F;twitter.com&#x2F;search?q=uses%20AND%20facebook&amp;src=typd&amp;...</a>
mohamedzahid超过 11 年前
I just wanted to point out: Instagram + Facebook = 46%
clubhi超过 11 年前
One thing is for sure. Teenagers are no longer the most popular demographic for Facebook.