Can I just say how much I love the title of this service? Not only does it fit in with the theme of the idea of "Kindling", it also can be separated into Match and Book, which is what the service does. With so many absolutely awful names for services and products out there, it's nice to see one that (in my opinion) is well thought out.<p>As for the service, I really love the idea. This is the logical step, and pretty much exactly what I was looking for in both owning the book in a physical format and also having access to a digital version for different reasons. It is just really disappointing that a total of 0 of the books I have bought from them are available through this service, and I've used Amazon quite a bit. Hopefully, it's successful enough to take off and start to force more support from publishers, and it doesn't die out too early due to lack of publisher support.