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Ask HN: How do you market a Chrome extension?

14 点作者 zakelfassi超过 11 年前
I recently launched a Chrome extension that adds audio voice commenting capability on top of Facebook, called &quot;Talk and Comment&quot;.<p>Question is, have you ever marketed correctly a Chrome extension? given the fact that they&#x27;re not being featured on the Chrome webstore.<p>Any real-life case would be appreciated.

6 条评论

hayksaakian超过 11 年前
I have a chrome app (similar).<p>Make an informational website.<p>Basic &quot;5 page site&quot; with marketing information and documentation can be a great source of drip traffic.<p>Make sure the &quot;download&quot; link is on every page and within reach.<p>The whole concept is similar to marketing an app, albeit on a different store. Somebody else might know about how to get featured, and much like the app store, that also certainly helps your numbers.<p>If I type &quot;your extensions name&quot; into Google, it&#x27;s feasible to cover the first page in properties related to your extension:<p>1 chrome store link<p>2 your marketing site<p>3 prominent app&#x2F;extension review<p>4-6 social media pages<p>7 - 10 get creative
thekevan超过 11 年前
The fact that a majority of the reviews you have so far mention you by name makes it look like you encouraged friends and&#x2F;or colleagues to post them.
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niftylettuce超过 11 年前
i got wakeup.io in lifehacker within 24 hours of building it<p>you just have to be clever<p>we have chrome extension w&#x2F;200 users
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benologist超过 11 年前
LifeHacker and similar blogs?
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danso超过 11 年前
I have no experience. Just wanted to mention the prominent case of a solo teenager winning a hackathon for her Chrome-extension relating to TV shows <a href="http://www.motherjones.com/media/2013/05/meet-17-year-old-saving-you-game-thrones-twitter-spoilers" rel="nofollow">http:&#x2F;&#x2F;www.motherjones.com&#x2F;media&#x2F;2013&#x2F;05&#x2F;meet-17-year-old-sa...</a><p>I&#x27;m kind of kicking myself for not doing more chrome extension work. We consume such a variety of information and Chrome has huge flexibility in working with that info...seems to have a lot more potential usefulness in our day to day lives, and plus, you don&#x27;t have to learn a new IDE and language
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toiruto超过 11 年前
you ask Moad to do it for you !!