Because they have VC money to try to make other people care about it. If they're successful it might start to matter in a way that's meaningful to you, maybe they've already made it meaningful to someone. Seems pointless to me though at the moment.
I'm pretty sure that it will increase your credit limit and make your junk bigger--at least if it is anything like Hacker News.<p>After a HN karma of 2000, for example, I started getting hit on by VCs of the preferred sex and gender at bars in my city. At 4000, I no longer needed to wear glasses. At 7500, my deadlift went up 300 lbs.<p>Currently at over 9000, well...I don't want to brag, but I've been to some parties with some people who, you know, well, your eyes would just bug out.