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A look at Apple's R&D expenditures from 1995-2013

75 点作者 anderzole超过 11 年前

9 条评论

cromwellian超过 11 年前
Not surprising, since most of the core R&amp;D needed happens in the supply chain -- the fabs, the screen manufacturers, the battery makers, sensors, etc. If the iWatch for example, uses new curved battery tech or curved screen, that will have arisen mostly from the R&amp;D done by their partners.<p>With the acquisition of PA Semi, Apple does seem to be doing basic chip R&amp;D now. But the industry as a whole would be no where without most of the traditional semiconductor manufacturers doing R&amp;D to keep Moore&#x27;s law going.<p>I do think it is sad that Apple, with $100+ billion in cash sitting in the bank, isn&#x27;t spending more on basic research. IBM, HP, Bell Labs, Xerox, et al delivered a lot of serendipitous discoveries by spending money on stuff with no immediate product focus or return. Apple is sucking up the lion share of the mobile revolution&#x27;s profits, but I think a bigger fraction of that could be channeled back into basic R&amp;D as a whole.
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colinbartlett超过 11 年前
Pie chart: The world&#x27;s worst way to display time-series data.<p><a href="http://o.aolcdn.com/hss/storage/adam/2c59e6862a532820a9854bd3e7517688/Apple%20R&amp;D%20Piechart.png" rel="nofollow">http:&#x2F;&#x2F;o.aolcdn.com&#x2F;hss&#x2F;storage&#x2F;adam&#x2F;2c59e6862a532820a9854bd...</a>
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twoodfin超过 11 年前
I am not an expert, but it&#x27;s my understanding that what is R&amp;D vs. &quot;only&quot; engineering is largely an accounting question. I don&#x27;t think Microsoft is spending all of that $10B on MSR, for example.<p>As a metric I don&#x27;t think it provides much insight.
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umsm超过 11 年前
<a href="http://o.aolcdn.com/hss/storage/adam/3924d8cabc4e8469af6fa91259881564/R&amp;D%20global%202013.jpg" rel="nofollow">http:&#x2F;&#x2F;o.aolcdn.com&#x2F;hss&#x2F;storage&#x2F;adam&#x2F;3924d8cabc4e8469af6fa91...</a><p>One question: Why is VW&#x27;s R&amp;D spending so high? It&#x27;s BILLIONS more than other car manufacturers.
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iaskwhy超过 11 年前
This could be interesting to analyse but those charts are not really the best, mainly the pie chart. Maybe the best way to look at research costs is to compare it to the other costs of the company (maybe with the exception of those related to the cost of building the products).<p>I&#x27;m in no way an analyst so I might be way off on this recommendation though.
Guvante超过 11 年前
The article feels a little shallow on the analysis side.<p>For instance I would expect this oddity to be caused by the fact that they aren&#x27;t a traditional hardware manufacturer (they don&#x27;t have any fabs and outsource their production) nor are they a traditional software manufacturer (their software focus pales in comparison to Google or Microsoft).<p>Since developing silicon and software are two of the biggest drivers in the industry and Apple doesn&#x27;t focus on either, it makes sense they have a low R&amp;D budget.
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grannyg00se超过 11 年前
Perhaps they spend slightly less than others, but what interests me is that there is an exponential growth of R&amp;D spending over the last five years with no real innovation (in my opinion, since the iPhone). And Microsoft has been spending consistently around 15% of their revenue on R&amp;D. For what? Higher pixel density and an OS with tiles that can be swiped on touch screens? Is R&amp;D really that low ROI? We&#x27;re talking about <i>tens of billions</i> of dollars here.
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ArbitraryLimits超过 11 年前
Normalize to show percent of revenue and then we&#x27;ll talk.<p>A time series of $$$ allocated to R&amp;D is basically going to show when the company&#x27;s growing and when it&#x27;s shrinking, the same way a heat map of who clicks on furry porn is basically going to show population density.<p>I realize there&#x27;s a chart of $$$ allocated to R&amp;D as a percentage of <i>sales</i> but that&#x27;s not quite right either.
mempko超过 11 年前
The best chart shows percent of sales. Shows how lazy they got the last couple of years ;-)
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