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Which Links Get More Clicks?

59 点作者 ankitoberoi大约 11 年前

8 条评论

mistercow大约 11 年前
&gt;When current leaks, it would invariably go through the earth wire, the reason for it being that it offers the least resistance for the flow of current.<p>Man, I wish people would stop repeating that &quot;path of least resistance&quot; thing about electricity. It makes it so much harder to understand how electricity actually works when you&#x27;ve been hearing that lie your whole life. It&#x27;s also the kind of misinformation that gets people hurt.<p>Current flows through <i>every</i> path, always. Otherwise, parallel circuits wouldn&#x27;t work.
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digitalengineer大约 11 年前
&gt;Our mind chooses the path of least resistance when it’s given a work. It would try to find the easiest way to get a job done<p>Except when the task is <i>boring</i> and you&#x27;re ordered to perform the task (like in a boring day job). My DICS-&#x27;personality&#x27; scan showed I tend to not perform the task until it is almost to late. Or I tend to find other, more challenging ways to reach the goal. I have to keep it exciting. There is a UX school of thought using these profiles as well. I paid for mine, but google&#x27;d a bit. Here is a free one <a href="http://www.123test.com/disc-personality-test/" rel="nofollow">http:&#x2F;&#x2F;www.123test.com&#x2F;disc-personality-test&#x2F;</a>
jaseflow大约 11 年前
I love reading this kind of stuff. Can anyone recommend any similar resources?
lnanek2大约 11 年前
Last time I saw someone actually A&#x2F;B test it, telling users to actually click in the link text was superior in terms of click through rates. So this article doesn&#x27;t seem to be factually based.
Sniperfish大约 11 年前
&gt;when a passage is typographically well structured and design, the readers are more engrossed in the text<p>Design vs designed. Pedantic point but it stuck out in that specific sentence.
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getty大约 11 年前
Good read, but why is CSS linked at the end of the page?
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nemasu大约 11 年前
Who knows? I didn&#x27;t click it.
Jonathan_Swift大约 11 年前
The author&#x27;s thesis was quite intuitively illustrated by the Google AdSense &quot;Heat Map&quot;, which depicted a schematic of your typical web page, with a header, navigation bars down both sides, a footer, and some blocks where the content lay.<p>Heeding the advice of the Heatmap by placing one&#x27;s Ad Units in the &quot;Hot Spots&quot; on one&#x27;s old pages quite commonly doubled one&#x27;s monthly revenue.<p>However the last time I went to look for it at Google&#x27;s AdSense support site I could not find it. I don&#x27;t know whether they moved it or took it down.<p>For your own purposes, try placing important links at different places on your pages, leave them there for a week - as the traffic to most sites tends to be cyclical with a one-week period - then analyze your web server logs so as to determine how many internal referrals to other pages on your own site resulted from each link.<p>I analyze my own logs with Analog (<a href="http://analog.cx/" rel="nofollow">http:&#x2F;&#x2F;analog.cx&#x2F;</a>) which is powerful and configurable but has a steep learning curve. If you don&#x27;t have the headspace to Read The Fine Manual, there are many fine competitors readily available.<p>Each subsequent week, move each of those experimental links to a distinctly different place on your pages.<p>Upon finding the most-effective placement for each link, put all the links in their best places, then try altering their presentation: text color, typeface size and style, backround color and the like.<p>Once you&#x27;ve found the best combination of everything, you will be in a good position to earn some coin via PPC ads.<p>I myself for three solid years earned $3,500.00 per month on the average, $5,000.00 for two different months, with just two Ad Units on just one single quite lengthy, well-researched piece on copyright law:<p>Links to Tens of Thousands of Legal Music Downloads<p><a href="http://www.warplife.com/tips/law/copyright/music/legal-downloads.html" rel="nofollow">http:&#x2F;&#x2F;www.warplife.com&#x2F;tips&#x2F;law&#x2F;copyright&#x2F;music&#x2F;legal-downl...</a><p>Come for the links, stay for the law school lecture.