Achieving 1.26% mcommerce conversion rate on a mobile ad network

The retailer featured (Diamond Candles) had an interview on Mixergy: <a href="http://mixergy.com/justin-winter-diamond-candles-interview/" rel="nofollow">http:&#x2F;&#x2F;mixergy.com&#x2F;justin-winter-diamond-candles-interview&#x2F;</a>

Razvan, congrats on the app.<p>It would have been interesting to see comparision before and after TwoTap. Still, 1.x conversion sounds good for mobile un-targeted traffic.

What are Apples rules about by bypassing their payment system? Does it only work for physical goods?

Whoops, deleted the post by mistake, not sure it can still be upvoted.<p>Happy to answer any questions publicly or privately.

What did the ad look like?