Careful with that Koolaid

Meta to the article itself but this SumoMe stuff is incredibly annoying. It breaks the flow of reading. There are highlights on here which end in the middle of a word [<a href="http://i.imgur.com/6zQjwvW.png" rel="nofollow">http:&#x2F;&#x2F;i.imgur.com&#x2F;6zQjwvW.png</a>]. And now I just had an email-newsletter popup occur halfway through reading the article.

I&#x27;m curious to hear more about the &#x27;reality distortion field&#x27;. You say 60-80% of people failed to use the tool - what was the basis for continuing on? Did you have a plan to mitigate the visits to other sites? When was the next time you tested and what were the results?

It also might have a huge point where just because you thought you were in MIT that you weren&#x27;t there by luck and was smart enough.