I dunno.. When I'm evaluating whether or not a new site is worth my time, I look at: 1. screenshots/examples, 2. FAQ, 3. About Us (in that order).<p>These won't show up in any significant way in your logs, because after the users have digested the information there, they won't go back to those pages again. But I still think those pages are crucial in making the initial impression / conversion, and also to a lesser extent, SEO.