Ask HN: Does my homepage make sense to you?

<i>1. Landing Page Copy:</i><p>This piece of text is your USP &quot;Identifies which of your subscribers are influencers&quot;<p>I think that all you need is , with a slight modification:<p>i. &quot;Identify influencers in you email list&quot; and<p><i>ii.</i> the 4 bullet points above the How it works video. ie<p>&quot;Generate relevant content for your audience (more traffic)<p>Segment your audience so you can send targeted offers (save money)<p>Create offers that will convert better (more revenue)<p>Target advertising dollars that reaches your ideal audience (higher ROI)&quot;<p>Everything else is too much to read - most people are just not going to do that.<p><i>2. How it works Video:</i><p>This can then come directly under this copy (in place of the infographic you have currently.<p><i>3. Background Image:</i><p>This is just too random. You want something that&#x27;s more reflective of your users end state after they&#x27;ve used your product.<p><i>4. Call to Action button:</i><p>Instead of what you have, induce a little excitement&#x2F;urgency by changing the text in the button to something like &quot;Get Early Access&quot;.<p>Being &quot;notified&quot; is just boring.<p>Note: Everything to this point, ie the landing page copy, the video and the CTA button should fit on one page without scrolling.<p><i>5. Other Links:</i><p>The purpose of this pre-launch landing page is to get people to click on the CTA button and give you their email address, not click around.<p><i>a.</i> If you take the suggestion I made in #2, that removes the need for the &quot;How it works&quot; link in the header<p><i>b.</i> Similarly, the CTA button in the header is redundant<p><i>c.</i> The Pricing link: Given that people haven&#x27;t had a chance to play around with your product, giving them info on pricing is without context and they can&#x27;t really judge whether the features make sense or not. Also, there&#x27;s no comparison info to similar products to judge the value of your offering.<p>I suggest one of 2 paths:<p><i>i.</i> Either remove pricing info for now and see if the landing page with the video itself converts or not or<p><i>ii.</i> Try testing pricing with a 3-page landing page strategy like Buffer did: <a href="https://blog.bufferapp.com/idea-to-paying-customers-in-7-weeks-how-we-did-it" rel="nofollow">https:&#x2F;&#x2F;blog.bufferapp.com&#x2F;idea-to-paying-customers-in-7-wee...</a><p>Hope that all made sense.

- Way, way, waaaaaaaay too much text.<p>- Odd color and layout choices:<p>-- Why is &quot;Enterprise&quot; in scary black?<p>-- Why are some things vaguely centered (but not), other items right-aligned, and then back to left-aligned?<p>-- From the top, we go through blue, light-gray, orange, grayish-blue, black, yellow, dark-gray, blue, etc. colors.<p>- Bottom menu links don&#x27;t work.<p>- &quot;It&#x27;s as easy (and awesome as pie)&quot; should probably read &quot;It&#x27;s as easy (and awesome) as pie&quot;<p>- &quot;Hoot doesn&#x27;t?&quot; ... just... no.<p>- Lots and lots and lots of little things like missing decimal commas (&quot;2000 profile matches&quot; should be &quot;2,000 profile matches&quot;, etc.)<p>- Resizing the browser window makes the hero image appear&#x2F;disappear (Firefox 33, OSX 10.9.5, latest rMBP)<p>- The website is missing a useful title tag (currently: &quot;Audience Owl -&#x2F;&quot;)<p>- And again: Shorten ALL texts! Example for the top call-to-action: &quot;Next Level E-mail Marketing. [new line] Deep insights into your e-mail recipients&quot;

One or two other commenters mentioned there&#x27;s a lot going on, but I feel there are MUCH worse websites for that.<p>I think all it needs is a little more negative space, and it&#x27;ll pop. Good stuff!

Looks pretty slick. I like that it&#x27;s full width, at least on my screen.<p>On my computer on initial load the image is almost, but not quite, all above the fold, with the orange button cut in half, which isn&#x27;t a great look.<p>The colour scheme seems slightly incoherent - you&#x27;ve got a lot of blues, some orange, and then this black&#x2F;yellow section in the middle that sticks out almost like a banner ad. I&#x27;d see if you can rework that to fit in better with the rest of the page.

Personal opinions about what you offer aside:<p>Link to your Privacy Policy doesn&#x27;t work.<p>The &quot;get notified when we launch&quot; buttons look odd (I don&#x27;t like the tab-like look, and the lines below them don&#x27;t always match the width of the tab). If I click on one the background of the page jumps around.<p>The first blocks are to short, making the page very busy. Try to combine their looks.

I think there is too much going on there, in terms of text, and colors. Try moving the video to the top just below the main headline. Also a span12 grid with 3 cols would look better since you want an opinion.<p>&quot;Use this knowledge to build strategic relationships, sa..&quot; text looks really out of place.

Doesn&#x27;t work with old browsers. And may want to make sure potential clients browser versions are compatiable with the site

If you think about this project seriously then you should hire a designer, it&#x27;s gonna be money well spent.

Site is blank with cookies disabled. (Yes, there are a few of us out there :-&gt;)

link is <a href="http://www.audienceowl.com" rel="nofollow">http:&#x2F;&#x2F;www.audienceowl.com</a>

It&#x27;s not terrible.