My billion dollar business idea

I have a billion dollar idea: Start a grocery store. Seriously. When you have enough money start another. Keep going until you have thousands. It can't fail.<p>Another billion dollar idea: Start selling well designed Scandinavian furniture really cheap. Build a few megastores around the world, and make sure to squeeze your suppliers to keep prices down.<p>These two amazing ideas made Sam Walton and Ingvar Kamprad billionaires. Execution you say? Nah, these ideas are so obviously amazing that they've probably spent most of their time in business fending off blonde playmates while drinking martinis at the beach.

Placebos are already routinely prescribed by doctors.<p>As usual with any good idea people have had it before you did.

The Placebo effect was debunked in the New England Journal of Medicine several years ago.<p>When you do studies that track three groups -- treatment, placebo, and <i>no intervention</i> -- the placebo resembles the no intervention group. People just tend to get better when they get sick and that is conflated with a placebo effect.<p>Google "placebo nejm" for details.

Surely not sugar pills, it's got to taste horrible, good medicines don't taste nice! Perhaps sugar pills but coated with bitrex ...?

For me a business idea also encompasses the possible path to getting traction. "If we had x and Walmart would sell it, we would make billions" does not count - is has to include "Walmart will sell it because".

It is already done. It is called Homeopathy <a href="http://en.wikipedia.org/wiki/Homeopathy" rel="nofollow">http://en.wikipedia.org/wiki/Homeopathy</a> ;-)

Obecalp ("placebo" backwards) will be available for purchase from <a href="http://inventedbyamother.com/" rel="nofollow">http://inventedbyamother.com/</a>

Ikea is a great idea. Sell artistic looking pieces of furniture that cost crap to produce.<p>why buy a frank wright designed chair for thousands of dollars when you can buy a similar chair for a hundred and no one will even know.