The new frontiers for CMOs in the coming years will be data science, machine learning and behavioral insights, which then drives optimization and personalization. This represents the largest opportunity ever seen for both vendors and CMOs alike. All of which should set the stage for the first $10 billion-plus marketing tech company. <a href="http://web.croakun.com/10-billion-dollar-opportunity-as-marketing-startup" rel="nofollow">http://web.croakun.com/10-billion-dollar-opportunity-as-mark...</a>