I was always inspired more by Jony Ive over Steve Jobs. In interviews he was always more real to me, more humble. A simple take away I've had from Johny (and steve to some extent) is to simply pay attention, to everything and anything. That kind of care and focus is how they get to be apple, versus good enough.<p>But will their products get better as a result of this? or will they continue to decline? Design has always taken more prominence at apple over usability (do they even have a Chief Usability Officer?) To some degree it's a tolerable tradeoff to make; but I've noticed their products have become significantly more design focused and well, pretty much everything else has taken back seat.<p>Perhaps there's TOO much design, and not enough of everything else. Maybe Steve was that balance to Jony and now the ying is yangless. Or maybe they're just optimizing their business for other things, and the things that matter to me are insignificant to them now.