> We also have no ability to screen ad exchange ads ahead of time; we get what they give us. We can and have set policies, for example, to disallow autoplay video or audio ads. But we get them anyway, even from Google. Whether advertisers make mistakes or try to sneak around the restrictions and don’t get caught, we can’t tell. It happens, though, all the time.”<p>Something's fishy here. Is there any googler here that can respond to these claims ?<p>> “Print-based organisations were told they needed to evolve, and stop being such dinosaurs, because the web was where it was at…Why should web advertisers be immune from evolutionary or revolutionary change in user habits? …[A]ny argument that tries to put a moral dam in front of a technological river is doomed. Napster; Bittorrent; now adblocking.”<p>my thoughts exactly. "People" told the same things to the music industry. "You can't adapt, you should die", well let's see how ad networks and content producers survive the adblock revolution.